QVC Invites ND Businesses to Join Product Search
Posted on February 13, 2002

BISMARCK, ND- Aspiring entrepreneurs will have the opportunity to present their consumer products to QVC at the e-commerce leader's national product search on Saturday, April 27, and Sunday, April 28, at the Mall of America in Bloomington, Minn.

QVC's National Product Search will provide inventors, designers and manufacturers with a forum to share their innovative consumer products with QVC representatives from the merchandising, product development and vendor relations divisions.

"QVC introduces more than 250 new products to our viewers each week, so it's paramount for us to continually search for what's new and innovative," said Darlene Daggett, QVC's executive vice president of merchandising. "Some of our most successful product lines have come to QVC through past product searches."

Products on QVC that have shown great success are those that are demonstrable on live television, solve an everyday problem, appeal to a broad audience, have unique features and benefits, and are topical or timely.

"Almost everyone dreams of creating their own business or developing a new product," said Linda Butts, director of the Economic Development and Finance division of the North Dakota Department of Commerce. "North Dakotans are well recognized for their innovative spirit, and we hope many of them will travel to the Mall of America and showcase their products to the QVC representatives."

Each potential vendor will have the opportunity to meet with a QVC represetative to "audition" his or her product or prototype. Advance registration is necessary to schedule and confirm an appointment. More information and registration forms can be obtained at www.QVCproductsearch.com or toll-free at 1-866-302-4633.

QVC, Inc., a $3.9 billion company, is an e-commerce leader, marketing a wide variety of brand-name products in such categories as home furnishing, licensed products, fashion, beauty, electronics and fine jewelry. QVC reaches over 80 million homes in the United States.

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Contact: Linda Butts, Economic Development & Finance Director, 701-328-5342; [email protected]